Google’s new video game service is starting to look like a giant mess – Business Insider

Google CEO Sundar Pichai introduced Google’s first major gaming initiative, Stadia, at the 2019 Game Developers Conference in March 2019. Getty Images

  • Google is just days away from entering the video game business with its new platform, Google Stadia, which launches on November 19.
  • But even before launch, there are already some signs that the service is facing an uphill battle — much of which is Google’s own making.
  • Between a paltry line-up of launch games, major limitations on where the service works, and huge limitations on the service’s functionality, the launch of Google’s first major gaming initiative is starting to look like a mess.
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Google is just days away from launching a video game platform intended to compete with the likes of Nintendo Switch, Xbox One, and PlayStation 4.

It’s a hugely ambitious new platform named Google Stadia, and it aims to be the Netflix of gaming. It’s such a big deal, in fact, that Google CEO Sundar Pichai himself introduced Stadia back in March at the 2019 Game Developers Conference. 

Why is Stadia so ambitious? Rather than downloading games or playing them off a Blu-ray disc, Stadia streams games to you wherever you are, like Netflix streams movies and TVs to you wherever you are.

But with just days to go until the service goes live on November 19, several major red flags have begun waving.


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